Studies and business plan

References and testimonials of all the clients of the agency Guest & Strategy.

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Comparative Study for Operational Takeover Project in Rhône-Alpes

Conducting a detailed comparative study on three properties to guide the best project manager in the choice of its future proposed takeover of activity of guest rooms.
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Having been searching for a guesthouse to take over for the last couple of months, I ended up having the choice between three guesthouses that were susceptible to convince me. Not knowing how to determine which one was the most suitable for my project, I took to calling Jerome, whom I have known from the past for having solicited him for help. His response was as always of extreme rapidity and precision. So I asked him for a comparative study of the three prospects, a study which he entrusted to Kendall.

At that time I was particularly restricted in time as I have a short period to get back to all of the owners, and I had the good surprise of receiving the complete study in shorter time than I had expected…! Thank you Kendall!

Having chosen on one of the houses, but wanting to put all the odds in my favor, I once again called up Jerome to make a thorough analysis of the guesthouse; which was once again to my satisfaction headed by Kendall.

At numerous stages during the study I had questions; and at every question I received a swift, detailed and precise responses from Jerome or Kendall; even when my questions extended past the scope of the study I was asking for!

I am currently in the forthcoming signature of the sales agreement of this house and I am keen to continue with Guest & Strategy regarding the marketing strategy and the development of the website of my project.

I am really pleased to have discovered this company through personal research on the internet, and can only praise the professionalism of Jerome and all his team.


Market Study for eventual high-end Guesthouse in Paris

Conducting a detailed market research to guide best the project leader in localization and positioning of its future product.
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After taking up studies in cultural & tourism communication in CELSA 2013, I had the desire to create a guesthouse in Paris.

But I knew nothing about starting a business or market research. Strumming on the internet, I found agencies accompanying project managers but only that of Guest & Strategy caught my attention due to the professional quality of its website and the solid training of the entire team, specifically Jerome Forget, the director.

So I got in touch by sending a message to the agency in January 2015. I was very surprised by the reactivity of Jerome whom got back to me very quickly by a clear, sympathetic and comprehensive email.

I offered him to come by and have a coffee and our beautiful collaboration started because I felt reassured by his competencies, his knowledge of the tourism industry and alertness throughout.

Guest & Strategy delivered to me a market research in PowerPoint format that was particularly precise and comprehensive on tourism in the Ile-de-France region and notably Paris, including text, visuals, photos and statistics. I am delighted of this comparative study which allowed me to refine my positioning and to choose my future geographic location thanks to the mapping and competitive study completed.

In all confidence, I decide to follow my project with Guest & Strategy which accompanies me today in marketing and website & logo creation.

The assets of Guest & Strategy: a very reactive, professional and friendly team led by a passionate conductor, hyperactive and always attentive to our questions.

A big thank you to all your team!